The Community Service and Environmental Development Committee at the Faculty of Pharmacy, October 6 University, under the supervision of Prof. Dr. Samir Othman, organized a training course to teach about the field of electronic marketing to provide the students with skills and develop his experiences to face the labor market and help him towards establishing projects and how to market them.
The course was held over two days, Tuesday, 29 September 2020, and Wednesday, 30 September 2020
The webinar technology was used in holding the training course, in which more then 30 students attended on the first day.
And by taking all precautionary measures, the second day was held in the VIP room, in the presence of 15 students.
The course aimed to: -
1 - Providing the students with skills and developing their experiences to face the labor market.
2 - Helping the student to establish projects and how to market them.
3 - Introducing the student to other areas, such as e-marketing, to be aware of what is going on in the world.
4 - Connecting the student to the labor market and delivering an integrated image to what he will meet after graduation.
What students learned during the course: -
1 - Definition of Marketing and Digital Marketing
2 - Types of Marketing, SMS Marketing
3 - How to deal with content and designs
4 - How to develop strategies and reports
5 - How to use digital marketing as a pharmacist
6 - Benefits of digital marketing in the field of pharmacy
7 - The impact of new medical applications on pharmacists
8 - How to market your pharmacy
9 - Food supplements, cosmetics and health products marketing
10 - Improving digital marketing skills
The faculty hired experts in the field of electronic marketing:
Eng. / Mohamed Al-Aswad (one of the experts in the field of electronic marketing)
Eng. Hussain Al-Meligy (Founder of Evergreen Marketing Solutions)
Acting Dean of the College of Pharmacy
Prof. Muhammad Rifaat Al-Ghobashy